home | 0207 959 7444


talkSPORT Creative Brief

Before we can begin assembling your radio campaign – we'll will need some information about what targets your radio campaign seeks to achieve? Just the basic facts.

Please answer the following questions as fully as possible in order that we can design a campaign which maximises this opportunity to communicate with our audience.

 
Your Contact Details
 

telephone number (no spaces)

facsimile contact number
(no spaces)

mobile contact number (no spaces)
e-mail contact address

proposed air date

To be completed by talkSPORT


 
Your Brand Details
 

what's your marketing strapline? (If any) what are the key benefits of your product/brand?


what's the current perception of your brand?
what key words convey your brand?
 
Your Campaign Objectives
   
 
who would you like to talk to? are there any specific democraphics in this group?
Is there a particular tone of voice you'd like us to use?

is there anything we can't/shouldn't say? how do you differ from your competitors? any other information we should know?